We employ a three-step approach to developing and executing great strategy that is simple, but comprehensive.
Develop the marketing capabilities necessary to deliver end-to-end programs.
Engage your audience with relevant content at the right time and across every touch point.
Attribute performance and develop insights across the marketing mix, not just single campaigns.
Marketing Architecture
Marketing continues to increase in sophistication. The proliferation of new channels, types of data, and technologies creates great opportunities for marketers, but also poses major challenges to sort through and choose what will be most effective. Equrra Health Care solves this challenge through a comprehensive assessment and strategy development process. We help clients identify and solve their data and infrastructure gaps, while crafting the marketing and measurement strategies to fully achieve their goals.
Strategic Planning
Marketing Assessment
Research
Data Strategy
Marketing Automation
Learning Agenda and Measurement Plan
Audience Engagement
Our team of experts profile and segment client markets and businesses into distinct groups based on their needs, attitudes, and behaviors and then customize their campaigns to drive maximum performance.
Highly experienced across the industry standard automation platforms, we seamlessly execute client programs to drive positive customer experience and revenue, fueled through continuous testing, learning, and optimization.
Content Services
Creative Development
Media Planning
Campaign Management
Website Design and Development
Social Media Strategy
Attribution & Insights
In the end, attribution serves as the key to developing a clear understanding of what, and which combinations, of media and channels are delivering the most value. Equrra Health Care measures and monitors marketing performance through a broad range of analytics from campaign-level reports to sophisticated dashboards and performance visualization.
Performance Analytics
Digital Dashboards
Attribution Modeling
Strategic Solutions
Strategically packaged combinations of our key services designed to solve a client’s strategic marketing challenge. Ranging from account-based marketing programs to digital marketing strategies that make the most of your online investments, Equrra Health Care works with clients to customize these packages to meet their specific goals.
Account-based Marketing
ABM is a perfect solution for strategic accounts. Put our history of effective, targeted ABM experience to work for you.
Contact us to learn more about our ABM solutions.
Integrated Programs
You have a goal, but you need a plan. Explore our fully integrated online/offline solution.
Contact us to learn more about integrated programs.
Content Marketing
Got leads? Get more. Find out where our content-based lead-development strategies can lead you.
Contact us to learn more about our content development solutions.
Digital Marketing
Whether your media is earned, owned or paid, our results-oriented methodologies make it more effective.
Contact us to learn more about our digital marketing solutions.